Apple ‘seeking solace in software’
Apple is popping to software to assist it ride-the slump in hardware sales, a study through the Gartner Group verifies.
The report is available in the wake of last week’s Macworld Expo, by which Apple presented 3 bits of hardware – a 17-inch imac desktop along with a 10GB ipod device, focusing its bulletins on software and services.
The Gartner report indicates that lots of Apple’s software moves can help integrate Macs in small-to-medium businesses try not to signal its re-entry in to the corporate market. “They do not remove all of the obstacles for you to get Macs onto corporate systems, because iCal doesn’t connect with Microsoft Exchange, for instanceInch, the report states.
Gartner v . p . and research director, Michael Silver stated: “In a slumping hardware market, Apple is searching to software, services and peripheral devices to create incremental profits.”
Searching at ipod device, the Gartner report mentioned: “The Home windows ipod device drastically increases the possibility marketplace for ipod device products and is a great method for Apple to grow the marketplace for its lucrative peripheral devices.”
The report also encourages Mac-using businesses to consider Mac OS X when their key programs run natively around the OS.
“Enterprises should plan to lower their reliance upon OS 9 by 2004 or 2005 in the latest,” the report concludes.